Coles customers will only be able to purchase two cartons of eggs at any one time, the supermarket giant announced on Sunday.
The move is in response to a supply shortage caused by the recent outbreak of the bird flu strain H7N3.
WATCH THE VIDEO ABOVE: Avian flu hits egg supplies across the country.
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The two egg carton limit is across its stores nationally, except for those outlets in Western Australia.
Coles has confirmed the restrictions will only be temporary.
“We are working closely with all of our suppliers to ensure eggs remain available for our customers, and we are providing support to the industry in responding to the avian flu cases in Victoria,” a Coles spokesman told the Herald Sun.
The move came two days after bird flu was found at another Victorian farm — bringing the total of farms affected by the virus in recent weeks to five.
At two Victorian farms operated by Avgo and Surf Coast Eggs Farms in Meredith and Terang, 500,000 birds were euthanised after testing for two different strains on May 22.
The World Health Organisation has confirmed Australia’s first human infection probably came from India in early March.
Victoria’s chief veterinary officer Graeme Cooke said the newest detection was not unexpected.
“It’s why our reasonable and risk-based restricted and control areas are in place and shows that Agriculture Victoria’s comprehensive and ongoing surveillance activities are working well to date,” he said.
Avian influenza is a viral disease of birds and is found across the globe.
If poultry contract the disease it can spread between birds or when contaminated poultry products, feed, equipment or other items are moved between sites.
The avian influenza virus can survive for long periods in droppings, respiratory secretions, water, feathers, eggs, and meat.
— With AAP